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The ONE Simple Technique to Closing More Sales

by Pete Godfrey

The Master Closers… those precious few copywriters and sales people who know how to close the deal and get the order… are worth every cent you pay them.
You see, without this ability, you can’t make money, and your cash register won’t be KA-CHINGING…
Like all skills, learning how to put together powerful closes that seal the [...]

3 comments
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The Illustrated Sales Letter

by Pete Godfrey

If you want a BIG breakthrough with your promotions then here’s one way to do it.
It’s called The Illustrated Sales Letter. And hey, it’s nothing new. I’ve seen examples of Kennedy’s over 20 years old. I’ve been doing them for years as well.
One of Kennedy’s clients, Ted Thomas, is a master at this kind of [...]

6 comments
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Feedback on Sales Letter Writing Workshop

by Pete Godfrey

Although this post is all about feedback I’ve received about my Sales Letter Writing Workshops, it also contains many lessons on psychology and why people buy stuff.
So there are plenty of lessons for all of us. And if copywriting or marketing is your thing, you should read this post with the intensity of a teenager [...]

5 comments
Thumbnail image for The Best Business in the World

The Best Business in the World

by Pete Godfrey

Information Marketing has come a long way since I first starting selling my “How To Make Money At Flea-Markets” manual back in 1999. (I’ve sure changed a lot too.)
I started small. One tiny ad in one mag, an 1800 free recorded message line, a simple sales letter and order coupon, an info-product; a PO Box, [...]

8 comments
Thumbnail image for Sales Letter Writing Workshops Gets The Green Light

Sales Letter Writing Workshops Gets The Green Light

by Pete Godfrey

Hey thanks for all the feedback and kind words and wishes about my Sales Letter Writing Workshops. Because of the demand, I’m gonna roll my sleeves up, hit the road and go the extra miles to teach this most valuable skill.
Yep, the Workshops got the green light. I’m off and racing around Australia, revved up [...]

5 comments

Sales Letter Writing Workshops

by Pete Godfrey

I’m considering doing Sales Letter Writing Workshops throughout Australia… and I need your help.
Let me explain…
The Workshops will be one day gigs, affordable, limited to just 25 people, and the day will be spent solely on Sales Letter Writing.
I’ve put together a great blueprint on this called: “From Pre-Head to Post Script (And Everything [...]

26 comments

Muhammad Ali’s Guide To Copywriting

by Pete Godfrey

NOTE: Some smart-aleck (I was gonna say smart arse but I want to keep this blog clean) emailed me with these poetic, well thought-out words:
“I thought this was a copyriting site – all you talk about is businesss. Don’t u know any copyrighting stuff.” (His spelling, not mine.)
Well thanks for the feedback. (Your articulation, your [...]

4 comments

The Unreasonable Man

by Pete Godfrey

Okay, today’s post may upset a few of the more sensitive readers. (Plus it’s long so the lazy won’t even read it.) Those who view life through rose coloured glasses. Folks who believe all those business success books that lay out the secret to success in a nice, orderly manner where everyone is happy and [...]

10 comments

They Gotta Feel You’re Real…

by Pete Godfrey

When speaking from the stage, on a tele-seminar, face-to-face, or telling a story in your newsletter, blog, email or sales letter, one critical thing must occur for you to make an impact.
Without this critical occurrence, your sales will always remain flat.
What it is? Connection! Without connection, there is no trust, and trust is the BIGGEST [...]

13 comments

Start-Up Business Secrets

by Pete Godfrey

It’s been so long since I’ve posted an article here, I forget what the place looks like. As a serial entrepreneur, I’ve been busy. Busy launching new businesses. But all will change shortly. I’m determined to start posting regularly on this blog. So watch out.
Today, I’m gonna share some big lessons on launching new ventures. [...]

20 comments

If Ever There Was A Secret To Success!

by Pete Godfrey

Wow, I got a lot of feedback from the last post and I appreciate it. Seems like a few readers have benefited from the advice by taking action and actually doing something with it. Well done! If ever there was a secret to success, there it is above.
Anyway, moving on…
The past couple of weeks have [...]

0 comments

The Power of a Provocative Question

by Pete Godfrey

You are just one sales letter away, heck, even one ad or headline away from riches. If you crack the code with a powerful headline the world truly can be your oyster. Because it’s your headline that will make the difference between a loser and an off-the-wall WINNER. And one way to come up with [...]

1 comment