Who you allow into your circle of friends, colleagues and or advisors is a critical part of the success formula. We all know the saying, “Lie down with dogs, wake up with fleas” but it goes much deeper than this.
I was discussing this topic recently with a few friends and clients; namely Andrew Grant, Darren Stephens (from Men Are From Mars, Women Are From Venus fame), and my good mate Mal Emery. Each had their own opinions on this; but each agreed association is a BIG X Factor in the success equation. All of us know the importance of those we let into our circle.
Which brings me to one of my newsletter members.
I was talking to a member the other day that belongs to an informal mastermind group. In every such group, there is always one person that is seen as the kingpin of the group, the Big Kahuna; usually making a lot more money than the rest of the members.
Happens in all groups.
Anyway, in this group, this member is the kingpin. He’s doing a lot better financially than the rest and he’s ideas and advice are respected and taken as gospel.
But here’s where it gets interesting.
This guy has never made more than $350,000.00 a year.
He’s been cruising at this level for a few years now; never breaking through this 350K ceiling, never reaching his full potential even though he has had plenty of opportunities to do so.
He’s enjoying his mastermind group.
He’s enjoying the reverence the group has for him.
Frankly, he’s enjoying the feeling of being the kingpin more than making money.
Now this would be cool if he didn’t profess to me on many occasions that he wants to break through this ceiling.
I know it’s been eating away at him this lack of forward motion. He seems to have this 350k number in his head and can’t see a way to get past it.
First, I told him he was the big fish in a little pond. Now that’s okay if you’re the shallow type and like to be the centre of attention but frankly, I’d rather challenge myself and keep pushing to be the best I can be and make more money.
Second, I told him to join another group. Join a group where 350K per annum is the barest minimum entry level. Start hanging around folks who make a lot more money than you do and you will naturally rise to the occasion and start moving forward.
Your thinking changes.
Your habits change.
Folks who make a million plus a year think differently and act differently and take action differently than those who make say 250K a year.
Fact is, you can never really rise above and beyond your chosen association. If you play chess, and you continue to play against those at your level or below, your game will eventually stagnant, even regress, but never progress.
It’s the same in business. If you’re hanging around folks who think 350K per annum is cool shit, and your goal is to hit a million +… then it might pay you to find another group.
Get this: In life, you either regress or your progress… I really can’t see any middle ground here.
- Association… Tarred With The Same Brush
- The Price Of Petrol
- Constant Daily Improvements
- Respect The Process – Mastery
- The Unreasonable Man
Pete Godfrey, The Wizard of Words, from rebel without a clue to one of the most in demand and highest paid Copywriters and Sales Strategists in Australasia… all with the power of his emotionally charged words that sell… Discover the “Secret Weapon” to increasing your Sales and Profits by downloading the valuable report "The Ultimate Copywriting and Marketing Secret" While you're at it, follow Pete on Facebook