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	<title>Comments on: Muhammad Ali’s Guide To Copywriting</title>
	<atom:link href="http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/</link>
	<description>Blatantly Biased Views and Advice on Copywriting, Marketing &#38; Mindset from the Wizard of Words</description>
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		<title>By: Sandy</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-549</link>
		<dc:creator>Sandy</dc:creator>
		<pubDate>Thu, 01 Jul 2010 09:19:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.petegodfrey.com/?p=95#comment-549</guid>
		<description>Hi Pete

Your blog posts are ones I never miss to read. You truly offer genuine and usable info to your readers. 

Thanks again !</description>
		<content:encoded><![CDATA[<p>Hi Pete</p>
<p>Your blog posts are ones I never miss to read. You truly offer genuine and usable info to your readers. </p>
<p>Thanks again !</p>
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		<title>By: Nobby</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-548</link>
		<dc:creator>Nobby</dc:creator>
		<pubDate>Thu, 01 Jul 2010 05:43:24 +0000</pubDate>
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		<description>As usual Pete - I was going to say Kick Arse Copy - but thought I&#039;d keep it clean!

How, now that&#039;s not a bad name for a copy sight -(some-one elses spelling - not myne)!</description>
		<content:encoded><![CDATA[<p>As usual Pete &#8211; I was going to say Kick Arse Copy &#8211; but thought I&#8217;d keep it clean!</p>
<p>How, now that&#8217;s not a bad name for a copy sight -(some-one elses spelling &#8211; not myne)!</p>
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		<title>By: John Hacking</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-275</link>
		<dc:creator>John Hacking</dc:creator>
		<pubDate>Thu, 25 Jun 2009 05:38:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.petegodfrey.com/?p=95#comment-275</guid>
		<description>Thanks for the tips Pete. I&#039;m currently running a radio campaign with a call to action to visit a web site set up specially for the radio campaign. 

As a result of this blog post, I have edited my sales copy to make it more confronting. I&#039;ll report back as to the results.

Thanks Pete, and all the best.</description>
		<content:encoded><![CDATA[<p>Thanks for the tips Pete. I&#8217;m currently running a radio campaign with a call to action to visit a web site set up specially for the radio campaign. </p>
<p>As a result of this blog post, I have edited my sales copy to make it more confronting. I&#8217;ll report back as to the results.</p>
<p>Thanks Pete, and all the best.</p>
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		<title>By: Judd Leverton</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-254</link>
		<dc:creator>Judd Leverton</dc:creator>
		<pubDate>Tue, 23 Jun 2009 09:21:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.petegodfrey.com/?p=95#comment-254</guid>
		<description>I really love this &#039;click&#039; Pete, thanks for sharing it. I&#039;ve been on the receiving end of this tactic and it sure does light a fire under you&#039;re butt to take action (kinda like &quot;what, are you chicken&quot;? but in a different vein again). Even when you&#039;re aware of the technique and it&#039;s used on you, it&#039;s still a powerful motivator, as it turns the letter from a &#039;push&#039; advertisement to a &#039;pull&#039;, as the feeling of being &#039;sold&#039; dissipates and is replaced with a feeling of potentially &#039;missing out&#039;.

Cheers again Pete.</description>
		<content:encoded><![CDATA[<p>I really love this &#8216;click&#8217; Pete, thanks for sharing it. I&#8217;ve been on the receiving end of this tactic and it sure does light a fire under you&#8217;re butt to take action (kinda like &#8220;what, are you chicken&#8221;? but in a different vein again). Even when you&#8217;re aware of the technique and it&#8217;s used on you, it&#8217;s still a powerful motivator, as it turns the letter from a &#8216;push&#8217; advertisement to a &#8216;pull&#8217;, as the feeling of being &#8217;sold&#8217; dissipates and is replaced with a feeling of potentially &#8216;missing out&#8217;.</p>
<p>Cheers again Pete.</p>
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		<title>By: Pete Godfrey</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-253</link>
		<dc:creator>Pete Godfrey</dc:creator>
		<pubDate>Tue, 23 Jun 2009 04:09:43 +0000</pubDate>
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		<description>Sure, here are two quickies off the top of my head. First for dogs, next for weight loss.

To be blunt, if you care about your dog and how your dog looks and feels, if you&#039;re serious about having a well behaved, well adjusted canine that&#039;s a pleasure to own, you’ll be rushing to the phone right now to give me a call.

Frankly, if you’re not rushing to the phone right now to call me about my new Weight Loss For Life Program then one, you must be skinny or two, you’re just not serious about losing your weight.</description>
		<content:encoded><![CDATA[<p>Sure, here are two quickies off the top of my head. First for dogs, next for weight loss.</p>
<p>To be blunt, if you care about your dog and how your dog looks and feels, if you&#8217;re serious about having a well behaved, well adjusted canine that&#8217;s a pleasure to own, you’ll be rushing to the phone right now to give me a call.</p>
<p>Frankly, if you’re not rushing to the phone right now to call me about my new Weight Loss For Life Program then one, you must be skinny or two, you’re just not serious about losing your weight.</p>
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		<title>By: Rachel</title>
		<link>http://www.petegodfrey.com/copywriting/muhammad-ali-guide-to-copywriting/comment-page-1/#comment-252</link>
		<dc:creator>Rachel</dc:creator>
		<pubDate>Tue, 23 Jun 2009 01:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.petegodfrey.com/?p=95#comment-252</guid>
		<description>Hi Pete!

Great stuff here thanks!  Any chance of some examples of the &quot;challenge the reader&quot; copywriting click for a business-to-consumer niche rather than a business-to-business niche?  For example, something like dog training or weight loss niches?

:-)Rachel</description>
		<content:encoded><![CDATA[<p>Hi Pete!</p>
<p>Great stuff here thanks!  Any chance of some examples of the &#8220;challenge the reader&#8221; copywriting click for a business-to-consumer niche rather than a business-to-business niche?  For example, something like dog training or weight loss niches?</p>
<p> <img src='http://www.petegodfrey.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> Rachel</p>
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