From the category archives:

Copywriting

Post image for How to Turn Boring Facts Into Exciting Benefits

How to Turn Boring Facts Into Exciting Benefits

by Pete Godfrey on February 12, 2010 · 2 comments

Post image for The Price Of Petrol

The Price Of Petrol

by Pete Godfrey on February 3, 2010 · 6 comments

Post image for 7 Tips For Writing YOU Focused Copy

7 Tips For Writing YOU Focused Copy

by Pete Godfrey on November 23, 2009 · 3 comments

Post image for How To Find The Right Tone & Voice For Your Market

How To Find The Right Tone & Voice For Your Market

by Pete Godfrey on October 20, 2009 · 1 comment

Post image for You Need Your Own Dynamic Story

You Need Your Own Dynamic Story

by Pete Godfrey on October 1, 2009 · 1 comment

Procrastination Is Not ALL Bad

Copywriting and Procrastination

by Pete Godfrey on August 21, 2009 · 4 comments

The ONE Simple Technique to Closing More Sales

The Master Closers

by Pete Godfrey on August 3, 2009 · 3 comments

The Illustrated Sales Letter

Illustrated Sales Letter

by Pete Godfrey on July 8, 2009 · 6 comments

Muhammad Ali’s Guide To Copywriting

by Pete Godfrey on June 22, 2009 · 4 comments

The Power of a Provocative Question

by Pete Godfrey on May 29, 2008 · 1 comment

Copywriting Salesmanship in Print

by Pete Godfrey on January 31, 2008 · 1 comment

Copywriting’s Magic Pill Syndrome

by Pete Godfrey on January 28, 2008 · 0 comments

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