“Guy hands you a light envelope,
it’s just the beginning.”
From the Sopranos
Okay, I’ve been watching a few Sopranos reruns of late; purely for educational purposes.
But that line above hit home.
A guy owes you say 2 grand, and gives you only 1,500, chances are, the situation is only going to get worse.
It’s the same in business.
If your clients are getting late paying you, or are paying only a partial payment and crying poor, you’ll soon find yourself in cash flow hell; chasing down money when your time should be spent elsewhere.
And this is where your mindset comes into play.
You’ve got to be tough and have absolute conviction in the fees you charge.
Clients will cry poor.
Clients will try to get a special deal.
But you’ve got to stand firm.
I never forget years ago a client cried poor so I cut him a deal on my fees. When I met him in Sydney, he pulls up in his brand new BMW, and the rocks hanging from his fingers could buy you an around the world trip on some fancy cruise liner with plenty of change.
It was a lesson I never forgot.
POST SCRIPT: This post adapted from a recent newsletter article. Now while I can’t and won’t share most newsletter content here (my members pay for the info), I did get a bit of feedback on this article, so I thought ‘what the hell?’. I’ll share it with you here. Love to hear your comments.
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Pete Godfrey, The Wizard of Words, from rebel without a clue to one of the most in demand and highest paid Copywriters and Sales Strategists in Australasia… all with the power of his emotionally charged words that sell… Discover the “Secret Weapon” to increasing your Sales and Profits by downloading the valuable report "The Ultimate Copywriting and Marketing Secret" While you're at it, follow Pete on Facebook